Before You Commit to That Name

Before You Commit to That Name

You picked a name. You're about to put money behind it, packaging, domain, inventory, a brand.

Most people search it on Google, see nothing obvious, and move on. That's not where the problems are.

I do intellectual property for a living. Send me the name, and I'll look at it globally, then come back with what I found and what it means for you.

What you get:

• What already exists under or near that name in the markets you're operating in

• Similar names close enough to matter, and why they matter

• Whether the domain and handles you'd want are actually available

• How crowded the space is

• What I'd want to know before putting money behind it

• Your realistic options: go ahead, adjust, pick something else, or take it to counsel

What this is not: a filing, legal representation, or an opinion on whether the name can be registered.

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